The Harlow Report-GIS
2023 Edition
ISSN 0742-468X
Since 1978
On-line Since 2000
first published week of: 02/06/2023
How ChatGPT Could Take Microsoft's Search Engine Bing Into the Future
by Sareena Dayaram
The future of search is conversational, if ChatGPT's viral success is anything to go by.
Have you ever found yourself trawling through endless pages of results on a search engine to find the answer to a complex question? Say you want to find out if a vegetarian diet is suitable for your dog. Your research journey might begin by hopping onto Google and typing "is a veg diet good for dogs" into the search box and then having to make sense of the legion of generated links. By the time you find an answer, you've sunk way more time than you'd budgeted into poring through articles, reports and their sources.
In the not-so-distant future, finding the answer to a complex question might not be such a tedious, mind-numbing process. Microsoft is reportedly integrating the AI tech that underlies ChatGPT into its Bing search engine in a move that could transform search as we know it. More specifically, Bing might have the potential to serve up a search experience that's superior to Google, according to AI researchers, and potentially usurp the search giant's decades-long dominance.
Read full story at CNET…